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Latest trends in UX design

Posted on 08 August 2022



If you want to be in the UX design industry, you need to be aware of the fact that this field requires lifelong learning. It is not some 4-year study after which you can get the specialization for a lifetime. You have to invest yourself fully in this continuously evolving field to become an excellent UX designer.

Here I am going to share some of the latest trends that you need to know as a UX designer. To excel in the user experience UX designers are putting their attention into generating designs that are based more on the concept of story-telling, personalization, and emotional interaction. The top 4 trends that UX designers are following all over the world are as follows.

1. Story-telling

Storytelling is an excellent way to build trust and a strong connection between clients and businesses. Story-telling has a long history they invoke the interest of the listeners and are engaging. For this same attribute of story-telling UX designers are using it to build up the digital community where customers and business providers share their stories which help them in building trust for each other. 

2. Emotionally interactive design

The purpose of creating this design is to allude to the emotional response of users. UX designers are focusing on creating an experience under which users can connect deeply while using a particular website or app. This will help in creating a more positive and memorable interaction among users. For instance, Duolingo and some other websites are using animations that congratulate you upon completion of your task and give you rewards upon achieving a certain target. Hence, the excitement or joy that users feel upon getting a reward or congratulation is the emotion that connects the user with your product.

3. Voice user interface

Voice control is nothing new in this field; however, the way it is taking over the designing world is something new. The Voice user interface was the screen’s first interface before, which created the problems like failed integration with the app. So, UX designers are working now on creating a voice-first interface rather than screen-first, or a hybrid of two to resolve glitch appearance or delayed processing problems. This helps in creating a smooth experience for the users of a specific app or website. Almost all UX agencies worldwide are trying to come up with strategies to make this technology better to bring innovation to UX designing.


4. VR/AR and 3D visuals​

Last but not least on our list of top UX trends that UX designers are following currently is the use of virtual and augmented reality with 3D visuals. UX designers and digital agencies all over the world are thinking out of the box to create more engaging websites and apps. China, South Korea, the United States, and Japan are already gaining attention around the world for creating websites, apps, and other digital Media infusing this technology. Thus, they are setting this as a strong UX trend to follow for the rest of the world.



Whether you are here reading this article as a UX designer or someone who just wants to gain insight into the UX world, you may already be aware of the fact that UX designing is a forever evolving field and so do its trends. UX designers all over the world are working on creating digital products that are easy to use by users of every age. So, they are in continuous search of meaningful ways that help them to generate user-friendly products.

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